Revert 2023 →
Revert is a unified API for building integrations with B2B applications such as Salesforce and HubSpot in days instead of months. The idea came out of my previous product, Samepage, where I saw first-hand that integrations are hard to build and even harder to maintain. Revert exists to remove that burden.
Revert is used by 80+ teams globally to ship integrations across CRM, HRIS, ticketing, accounting and storage categories.
Hubilo 2021 – 2022
Hubilo is an end-to-end platform for virtual and hybrid events, covering registration, streaming, audience engagement, sponsorships and analytics. The platform has powered some of the largest events in the industry, including the Dubai trade fair and Freeman events.
Operating from the founders' office, I carried three mandates. Revenue operations: pipeline reporting, forecasting and sales process for a rapidly scaling go-to-market organisation. GTM strategy: prioritising the segments, geographies and motions that deserved further investment. Investor relations: supporting the company's $125M Series B, from data rooms to the underlying operating metrics.
HackerEarth 2018 – 2021
HackerEarth is a technical assessment platform built on a developer community millions strong. Startups and Fortune 500 companies use it to evaluate technical proficiency before hiring and to run large-scale hackathons.
I joined as one of the earliest members of the go-to-market team, selling assessments. In customer conversations, a consistent pattern emerged: companies did not only need to hire strong engineers, they needed to upskill the engineers they already employed. That demand had no owner within the company.
I built the learning and development (L&D) vertical to serve it, taking it from first pitch to first paying customers, then to defined packaging, pricing and a repeatable sales playbook the wider team could run. The vertical grew into an established business line contributing approximately 20% of total company revenue.
DoSelect acquired by Naukri.com
DoSelect is a skills assessment platform where developers demonstrate ability through hackathons and coding challenges, and where companies evaluate talent on real code rather than résumés.
As the company's first go-to-market hire, I built the sales function from the ground up: initial outreach, early demos, qualification criteria and the first sales playbook. I closed the company's first product deal and helped convert those early wins into a repeatable motion the growing team could scale.
Two years later, DoSelect was acquired by Naukri.com, India's largest jobs platform.